Crumbl Review: Holiday Tree Cake

The Holiday Tree Cake is one of those desserts that leans heavily into nostalgia, and honestly that’s part of what makes it so fun. From the moment you see it, it immediately brings back memories of those classic snack cakes that always showed up during the holidays — the ones covered in icing, decorated with sprinkles, and impossible not to grab when you saw them.

Visually, this one is clearly designed to feel festive. The bright frosting, the holiday colours, and the overall presentation make it look like something straight out of a Christmas dessert tray. Crumbl has always been good at making their cookies look appealing, but this one especially captures that playful holiday energy.

The texture is where this dessert really shines. Instead of being dense like many of their cookies, this cake has a light, soft structure that makes it feel more like a snack cake than a traditional bakery cookie. Every bite is fluffy and tender, which makes the dessert feel indulgent without becoming heavy.

Flavour-wise, the vanilla base keeps things simple but satisfying. Sometimes simple desserts can feel boring, but here the vanilla flavour actually works really well because it gives the frosting and toppings space to stand out. The sweetness is present, but it doesn’t overpower the cake itself, which keeps the whole dessert balanced.

The frosting is what really ties everything together. It adds that classic sugary sweetness that makes the cake feel like a proper holiday treat, but it’s not piled on so heavily that it becomes overwhelming. Instead it complements the cake base and creates that familiar combination of soft cake and creamy icing.

This dessert is definitely more about the overall experience than complex flavours. It’s festive, nostalgic, and easy to enjoy. Sometimes that’s exactly what a holiday dessert should be.

Final Verdict:

A festive, nostalgic dessert that captures the spirit of classic holiday snack cakes. Simple, sweet, and perfect for the season.